The design of the very first scarf was based on a woodblock engraving by Robert Dumas, a member of the Hermès family. The Hermès scarf, called “le carré” (the square), made its debut in 1937-exactly 100 years after Thierry Hermès founded the company. To modernize the brand and attract younger buyers, the company has expanded into new product lines and new avenues of distribution such as carré pop-up shops, but the company has nothing to worry about among the brand faithful -– nothing could be hotter than vintage Hermès! One hundred and eighty years later, Hermès remains a majority-owned family business (now in its sixth generation), with publicly declared assets of $7 billion. Thierry’s son, Charles-Emile Hermés, expanded the line of fine equestrian tack when the maker relocated near the Palais de l’Elysee in 1879 and established themselves as purveyors of finely crafted harnesses, saddles, whips, bridles, boots, and other fine leather equestrian equipment, along with creating a line of leather bags to house and protect these goods. Members of the Parisian beau monde and European nobility, including Napoléon III and Empress Eugénie, were among his clientele. He established Hermès in 1837 on the Grands Boulevards quarter of Paris where he created leather harnesses and bridles for the carriages of European noblemen. Thierry Hermès (1801–1878) was born in Germany but moved with his family to France in 1828. From its harnesses and saddles to the iconic Birkin bag (named for Actress Jane Birkin) and scarves that surround you in luxurious hand-stitched silk, Hermès continues to attract the most discerning owners and collectors. When you think of luxury brands that have stood the test of time by staying true to its craftsman roots, Hermès is one that comes to mind.
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